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By incorporating Web TV channels into its websites, Europe's No. 1 carmaker intends to:

• Enhance its users’ web experience with a totally unique and innovative video player offering a high level of interactivity.
• Add a new communication channel to its marketing strategy and extend its audiovisual communication beyond TV;
• Benefit from the emotive nature of video to showcase and promote its products more effectively;
• Capitalize on this visual medium and Kewego’s solutions in order to reduce the drop-off rate and boost the conversion rates for its buying processes.  

This new partnership will allow Kewego to reinforce its leadership in the transport and automotive sector with its web, intranet, mobile and screen video broadcasting solutions.

“The automotive and transport industry has quickly grasped the benefits of broadcasting videos on media other than TV,” says Olivier Heckmann, Managing Director and co-founder of Kewego. “By multiplying their points of contact with consumers, they can boost their visibility and awareness of their products and make an efficient return on investment.”

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A propos de Kewego

Créée en 2003, Kewego propose des solutions professionnelles permettant de gérer, diffuser et monétiser des vidéos sur Internet, Intranet, mobile et réseaux d'écrans. Ces solutions utilisées par les médias, les entreprises et les agences de communication permettent de mettre en œuvre des stratégies vidéo efficaces et rentables. Avec plus de 450 clients, Kewego se positionne comme le leader des solutions vidéo en Europe.                  

Contact Presse : Morgane LAURENT - +33 (0)1 78 09 58 85 - presse--@--kewego.com.